Office for National Statistics

We developed Let’s Count! following research with primary school teachers across England & Wales.

The education programme aims to drive awareness and excitement about the census, demonstrating the importance of the data it provides on a personal, local and national level.

It does this with inspirational resources for teachers and children, driving messages beyond the classrooms.

During the pilot activity in 2019, over 90% of teachers and parents said that the Let’s Count activity made a positive educational impact at their school and 93% of parents said their child enjoyed taking part.

After this successful pilot, we are now working on the roll out to schools across England and Wales to support Census 2021.

More details can be found here.

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