Product research is conducted in homes, nurseries, and schools

We offer a product testing service through our iChild network.

Products tested include children’s education toys, entertainment characters, nappies and healthy drinks. These have been tested in nursery settings, homes and schools.

Following testing we conduct a full survey amongst participants to obtain key insights.

If 70% or more of our members would recommend a product after testing, we award the iChild recommends badge.

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